Friday 17 April 2009

How to appropriately use your keywords in your article titles

Hi Nji

You've done your keyword research, and finally decided what
keywords you'll be using on your website. How do you use that
knowledge in your article marketing campaign?

Great question!

Keywords are useful to Google and the other search engines because
they help categorize what your web page (or the web page that your
article appears on) is about. There are a few areas that Google
pays extra attention to when trying to establish what your web page
is about, and your title is one of them.

I would suggest trying to naturally work your keywords into your
titles, if possible.

Notice I said "naturally"-as we've discussed before, your title is
like curb appeal for your article.

First and foremost you want to craft an attention grabbing title
that will draw readers in, but I think you'll find that you can
also use your keywords most or some of the time when you're
crafting titles.

Here's what NOT to do...

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