Friday 17 April 2009

Google Quality Score: surprising A-B comparison

Nji,

Subscriber Byron Walker in Colorado sent me a fascinating video that reveals the impact of Google Quality Scores on Cost Per Click and profitability.

It shows two nearly identical Google accounts promoting identical affiliate offers. One is in an old, established Google account; the other is a recently opened, less-trusted Google
account.

The old one does well; new one is penalized with pessimistic Quality Scores. Byron runs both for a week and shows you the considerable difference in click cost and profitability.

Go here to watch the video - it's 5 minutes long. Byron's
tale of Google Love, very enlightening:

Click video For Full Story!

Perry Marshall

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